RIP TiVo

Luke Bouma, writing at Cord Cutters News:

In a seismic shift for the television industry, TiVo Corporation has quietly pulled the plug on its storied digital video recorder line, effectively ending an era that redefined how consumers interacted with broadcast content.

That lede is no exaggeration, at least in my life: TiVo really did change the way I watched TV forever. Not only did it make time-shifting easy, it also finally gave users real tools to avoid the onslaught of commercials that was really ramping up at the time.

Prior to the TiVo, I had a VHSVCR that I had to manually schedule to record shows I couldn't watch live, but it even tried to identify and skip commercials. It was neat, but TiVo was on another level entirely. TiVo's "Season Pass" feature, which recorded the shows you were interested in no matter if the schedule changed, was amazing. So too was the "Recommendations" feature, which introduced its "Thumbs Up" and "Thumbs Down" buttons, which one would use up to three times per show to tune the results to indicate how much you liked or disliked a show. It was very satisfying to tell it you really didn't like a show with three thumbs down in succession; each thumb was accompanied by a deep "gong" sound. TiVo's original show guide is honestly still better than just about anything out there, all these years later. Clear and responsive, with nothing trying to steer you towards what it wanted you to watch, it was a precise tool for finding what you were looking for.

And the Crown Jewels: the peanut remote and its skip forward and back buttons. The remote is, again, still the best I've ever used. It was ergonomic and intuitive, and most of all responsive. You hit the "skip back" button and replayed the last few seconds. With today's online controls, it's hard to convey how different and revolutionary that was at the time. Likewise, you could skip forward, allowing one to (very controversially) skip commercials.

TiVo was embroiled in lawsuits for a long time, and battled to get integrated into cable and satellite systems (oh, the fights with the cable company to get a working CableCard for later TiVos). It really was a dream machine for users, but the television and advertising industries just hated it. Most of all, TiVo's leadership just lost its way. It failed to innovate after winning its place in our living rooms, a shock given how innovative it was to begin with. It got slow. It constantly charged high subscription prices for its services. It tried to pivot away from made it great. They even kept messing with the interface that had been so good.

Along the way, they also went through a series of acquisitions, and eventually—and sadly—went from defending their patents to wielding them, essentially becoming patent trolls.

Still, the original ideas and design were good enough to keep it my primary TV watching device until just a few years ago, when I finally cut the cord altogether.

RIP TiVo, the device that changed television.

Rails 8.1 is Out

Ads Litter The Path To Enshittification For Netflix

The Hollywood Reporter:

Netflix is no longer releasing its subscriber figures, choosing instead to put its focus on revenue and income, as it experiments with different revenue models like advertising and with the price of subscriptions in different markets remaining somewhat variable.

Remember that enshittification (defined briefly) describes the shift between making users happy (to acquire them) and doing things to them to monetize them. Why would Netflix shift their publicly stated measure of success from "subscriber figures" to "revenue and income"? Because they're making that shift between delighting their users to acquire and retain them and, now that they're somewhat captive, wringing all the money they can from them. Their new metrics are about measuring what they now care most about—and that is not delighting users.

“We recorded our best ad sales quarter ever. We’re now on track to more than double ad revenue this year,” Netflix co-CEO Greg Peters told analysts during an after-market call. He added the company doubled its U.S. Upfront commitments stretching into 2026, and Netflix is driving additional growth in programmatic advertising sales as the streamer offered more ways to buy advertising and measure outcomes.

No one really likes ads. Sure, they might like the occasional creative one, or tolerate them to get a lower cost for something, especially when the ads aren't all that egregious. But as Netflix (and others) need to raise that revenue number, you can bet that the deal will, as Darth Vader put it, get "altered". They're saying as much right now:

“In Q4, we are using AI to test new ad formats, to generate the most relevant ad creative and placement for members, and for faster development of media plans,” the company wrote in its letter. “With these advancements, we’ll be able to test, iterate and innovate on dozens of ad formats by 2026.”

Prepare to be the slowly boiled frog. Ads will continue to get worse even as prices continue to rise.

"The Rubygems.org Takeover"